Podcasting is the newest media of all and is growing at a phenomenal rate. While downloading audio began in the 1990s, it was only in 2004 that the word podcast was first coined, and it took ten years to get any real traction. In recent years podcasting has snowballed and the delivery of individual episodes of programmes "on demand" has attracted a lot of radio's listeners.
Is podcasting simply "radio on demand", with listeners deciding the schedule?
This book describes what a podcast is and how its made, before guiding the reader through the history of the medium and the technical aspects of the equipment needed to produce a podcast. It also looks at who is distributing the podcasts and at some of the 'movers and shakers' in the industry, the main corporate players and sources of media coverage about this latest way to disseminate or obtain education, knowledge, news and entertainment.
Author Paul Rusling draws on his decades in radio broadcasting and podcast consulting to steer readers through the minefield of studio equipment, web host servers, directories, meta, distribution and audience metrics, giving you a broad overview of this exciting new medium.
Podcasting is the newest media and is growing at a phenomenal rate. While downloading audio began in the 1990s, it was only in 2004 that the word PODCAST was coined and it took ten years to get any real traction. Podcasting snowballed in recent years and the delivery of individual episodes of programmes "on demand" has attracted a lot of radio's traditional listeners.
Is podcasting simply radio "on demand",
with listeners deciding the schedule?
This book describes what a podcast is and how its made, before guiding the reader through the history of the medium and the technical aspects of the equipment needed to produce a podcast. It also looks at who is distributing the podcasts and at some of the 'movers and shakers' in the industry, the main corporate players and sources of media coverage about this latest way to disseminate or obtain education, knowledge, news and entertainment.
Author Paul Rusling draws on his decades in radio broadcasting and podcast consulting to steer readers through the minefield of studio equipment, host servers, hosts, web, directories, distribution and audience metrics, giving you a broad overview of this exciting new medium.
The book also explores the fascinating history of podcasts -
How did the phenomenum start?
Who were the leaders?
What product affected it most?
There are chapters about the current state of play, the future of podcasting and a section on technicalities, including VIDEOCASTING. The book describes some of the equipment used to assemble podcasts, including the TenLamp and Rodecaster Pro bundles and microphones.
The book also explores the fascinating history of podcasts -
How did the phenomenum start?
Who were the leaders?
What product affected podcasts most?
There are chapters about the current state of play, the future of podcasting and a section on technical aspects, including VIDEOCASTING. The books looks at some of the equipment used in assembling podcasts, including the TenLamp and Rodecaster Pro bundles, which include everything needed. The book describes all that is needed to begin podcasting and has links to get some great deals.